Featured on HGTV, Discovery+ and Walmart

Dave & Jenny Marrs

An open invitation to gather and feel the goodness of home
Branding | Web Design | Social
Case Study 5.0 – Dave & Jenny Marrs
Background

In 2019, Dave and Jenny Marrs were an undiscovered couple from Northwest Arkansas. Now, they’re an HGTV sensation. We’ve been with them throughout their journey to success. When they first came to us, they needed help developing a brand to represent them as they launched the first season of their HGTV show, Fixer to Fabulous.

The new brand needed to showcase their ability to transform average homes into cozy, welcoming spaces for people to gather and share in the goodness of life.

Solution

We originally named their brand, Good Table – An open invitation to gather and feel the goodness of home. Then, we designed a brand identity system and website that showcased the brand.

As their popularity grew (with their HGTV success and several spin-off shows), we adapted the brand to their namesake, Dave + Jenny Marrs. Since then, we’ve created multiple sub brands for their signature bed and breakfast and mercantile store. The brand identity we created has even become an exclusive product line at Walmart.

SERVICES
Brand Identity Design, Naming, Logo Design, Brand Strategy, Website Design, Social
INDUSTRY
Influencers, Home Renovation, Media
YEAR
2019

Exclusive products featured at
Walmart®

The personal brand identity we designed for Dave & Jenny inspired a custom line of dinnerware and home decor products sold exclusively at Walmart®

Walker Regular
created by: Margot + Co
Portfield
created by: Set Sail Studios

Charcoal

Olive Green

Rust

Sand

Slate

Cream

LOGO LOCKUPS
SECONDARY LOGOS

BADGE MARKS

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